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London, 11 October, 2005


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Answers to questions on general and effective writing


Can I start a sentence with 'And' or 'But'?
Some people go around insisting that, if you start a sentence with 'And' or 'But' you are somehow uneducated. Don't believe them: if you look at any book on good style written in the last 50 years you will find the author telling you to ignore this so-called 'grammatical rule'.

How can I learn to write concisely?
After you have written your first draft, go through it carefully asking two questions: (1) can I use simpler words, and (2) can I take some of these words out? In principle it's easy; in practice it can take a little time and courage.

When I use short words people say I am being patronising. How can I avoid this?
I can't see how preferring simpler words and simpler sentences can be seen as patronising, though I realise many people feel this way. I suspect this is a hangover from school days, when we were rewarded for coming in with new and longer words. If those criticising you are your audience, then put on your posh overcoat; if they are not (and they rarely are) then keep it simple. Your readers will be grateful.

I tend to sit in front of my computer for hours waiting for the first sentence to come along. Is there a better way?
Yes. Start with the second sentence. Or go for a walk to work out what you are really trying to say.

How can I stop my boss changing everything I write?
You can't, and you shouldn't want to. Bosses generally have something useful to contribute - particularly when it comes to spotting political time-bombs. What you can try to do is steer your boss away from tinkering with the style by asking him/her to comment on the major issues, such as will the writing achieve its goal?

I spend a lot of time writing. How can I stop being bored?
There are no easy answers to this: writing requires a good deal of methodical, repetitive work, and this is dull. Break up your writing time as much as possible, and try to write in short bursts. Get the first draft out as quickly as possible, then do the rewriting in a number of different stages, perhaps concentrating on one thing at a time- grammar first, then fact checking, then style. The golden rule, however, is if you get bored, do something else.

Do you have any tips for writing a press release?
The main thing is to make sure that you decide on the story that you want to be published - and write it clearly in the first paragraph. If it's not an interesting story, don't bother writing the press release. Keep sentences short and use everyday language. Try to use quotes wherever possible, particularly when it come to making value judgements. And finally, make sure you put a contact name and number at the bottom - and be there if someone tries to get in touch.

Is there any software available for mind mapping?
Try the following site - www.mindman.co.uk.

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03.09.01



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